CONCORD, N.C. (September 23, 2026) – The Cabarrus County Convention & Visitors Bureau has promoted Julie Hinson to senior vice president of marketing and communications.

Most recently serving as the bureau’s director of communications, Hinson began her career with the organization in 2011 as a travel counselor. Over the past 15 years, she has worked to provide extraordinary service to visitors and encourage travel to Cabarrus County through various roles, including visitor services manager and communications manager.

“After starting as a part-time team member, Julie has served our visitors and our community with a true passion for this destination and the hospitality industry,” said Cabarrus County CVB President and CEO Donna Carpenter. “We’re excited to have her vision, energy and leadership guiding our marketing efforts into this next chapter.”

Since joining the CVB’s marketing team in 2013, Hinson has played a key role in sharing the stories of Cabarrus County through her work on projects such as the official destination guide, ExploreCabarrus.com and Explore Cabarrus social media channels.

As senior vice president of marketing and communications, Hinson will lead the strategic development, implementation and oversight of all marketing, branding, communications and promotional initiatives for the Cabarrus County CVB to enhance destination awareness, drive visitation, increase visitor spending, and position Cabarrus County as a premier travel and tourism destination.

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About the Cabarrus County Convention and Visitors Bureau
As the official destination marketing organization for Cabarrus County, North Carolina, the CCCVB is dedicated to promoting Cabarrus County as a visitor destination and enhancing the complete visitor experience. We also represent and support the interests of the local tourism industry and promote public awareness of the importance of tourism. For more, visit CabCoCVB.com or connect with Explore Cabarrus on social media.

About Cabarrus County, NC
Cabarrus County is in south-central North Carolina in the Piedmont region, about 30 minutes north of Charlotte. The area encompasses five municipalities: the cities of Concord and Kannapolis, and towns of Harrisburg, Midland and Mount Pleasant. Known as a hub of engaging experiences, Cabarrus County is home to premier motorsports entertainment, shopping, family-friendly attractions, outdoor adventures, historic sites, charming downtowns, and more. Visit ExploreCabarrus.com to learn more.

Media Contacts:

Julie Hinson
Cabarrus County CVB
JulieHinson@ExploreCabarrus.com
704-575-9379

LOU HAMMOND GROUP
Cabarrus@LouHammond.com