2017 a record year for visitor spending in Cabarrus County

Cabarrus Destination Guide Earns Two Awards from U.S. Travel Association
August 17, 2018
Local creators featured on Cabarrus Destination Guide cover
October 22, 2018

CONCORD, NC (August 27, 2018) – Visit North Carolina recently announced that domestic visitors to and within Cabarrus County spent $446.84 million in 2017. Cabarrus County ranks 12th in travel impact among North Carolina’s 100 counties.

“A steady rise in visitor spending also means growth of the many benefits that travel brings including a special sense of pride in sharing the place we call home,” said Cabarrus County Convention and Visitors Bureau President and CEO Donna Carpenter.

Cabarrus County’s hospitality industry continues to thrive with diverse offerings and a healthy mix of leisure, individual corporate, and group travelers. In addition to providing information for these visitors, the Cabarrus County CVB inspires travel through storytelling. Campaigns like “People of Cabarrus” create connections with the local community as demonstrated through the award-winning 2018-19 Destination & Motorsports Guide.

“Tourism has a positive effect on the quality of life of our citizens,” said Pam DuBois, Chair of the Cabarrus County CVB Board of Directors. “By attracting visitors to our community, additional revenues are generated which aid in funding services and infrastructure that enhance the overall experience in the community.”

2017 Cabarrus County tourism impact highlights:

  • The travel and tourism industry directly employs 4,580 people
  • Total payroll generated by the tourism industry in Cabarrus County was $106.14 million
  • State tax revenues totaled $25.52 million and local tax revenues totaled $7.93 million from travel to Cabarrus County
  • If not for state and local taxes generated by tourism in Cabarrus County, each household would pay $489 more in taxes

These statistics come from “The Economic Impact of Travel on North Carolina Counties.” This study was prepared for Visit North Carolina by the U.S. Travel Association.

About the Cabarrus County Convention and Visitors Bureau
As a destination marketing organization, the CCCVB is dedicated to promoting Cabarrus County as a visitor destination and enhancing the complete visitor experience. We also represent and support the interests of the local tourism industry and promote public awareness of the importance of tourism. For more, visit CabCoCVB.com or find us at Facebook.com/VisitCabarrus and @VisitCabarrus on Twitter and Instagram.


Media Contact:
Julie Hinson, TMP
Communications Manager